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Prior to Optum, Katie spent 20 years with the Advisory Board Company where she most recently served as General Manager of Strategic Accounts, managing relationships with the nation’s largest health systems. “These new leaders are joining the company at a critical juncture where we will be executing our vision of Primary Health at scale while ensuring we continue to deliver world-class care to our members, and best in industry clinical and financial results for our clients.”īefore joining Crossover Health, Katie Higgens spent three years at Optum where she led teams focused on the creation and delivery of innovative collaborations with health systems, the most recent of which included a strategic partnership between Optum and Boulder Community Health to outsource many of the organization’s complex administrative functions as a path to remaining an independent community health system. “Despite the unexpected challenges of 2020, it was another remarkable year for the entire Crossover Health team as we swiftly adapted to meet the surging demand from leading employers for a Primary Health model that was flexible, resilient, and effective in meeting our members’ and clients’ needs,” said Scott Shreeve, MD, Co-founder and Chief Executive Officer of Crossover Health. These senior leaders will be responsible for accelerating the pace of growth and the rapid adoption of Crossover Health’s unique Primary Health model that lowers costs while simultaneously increasing care quality and delivering an exceptional member experience. 11, 2021 / PRNewswire/ - Crossover Health, a technology-enabled national Primary Health membership service that integrates both online and in-person care for employers and health plans, today announced four additions to its leadership team: Katie Higgins has joined the company as Chief Revenue Officer, Dan Oftedahl as Senior Vice President of Payer Sales, John Hallock as Senior Vice President of Corporate Communications, and Amy Chen as Vice President of Marketing. Executives from Optum, Livongo, Aetna, and CareMore Health join to accelerate national growth of primary health model with employers and health plans